Wednesday, February 17, 2010 Exchange of data provides Intermap with augmented update mechanism and Waze with a detailed road network that will increase value and expedite local growth for its community of drivers
DENVER & Munich, Germany - Intermap Technologies, the foremost worldwide 3D digital mapping and geospatial solutions company, today announced a collaboration with Waze, the first worldwide provider of community-generated live maps and real-time traffic information. Waze will provide Intermap with live data, consisting of anonymous GPS points — latitude, longitude, and height measurements.
Through ongoing analysis, Intermap can supplement its existing road change detection process, noting when new roads appear or existing roads change. Combining the Waze data with satellite imagery analysis, the Company will enhance its change detection capability and be enabled to pinpoint where additional technologies can be utilized to capture new and altered roads.
In return, the waze community will gain access to the Intermap road data collected throughout Western Europe via its proprietary airborne radar technology, allowing it to provide its local communities with accurate base maps that can quickly be transformed to become fully navigable. The Intermap road dataset is a comprehensive set of road maps covering all roads, however small, accurately referenced to the earth's surface. Waze can utilize the Intermap road dataset as a basis to overlay their live maps and real-time services.
"Intermap's 3D road geometry represents a highly accurate and uniform map database that will cover every road in Western Europe and the United States," said Eric DesRoche, Intermap's senior vice president of automotive. "We take great pride in having every road covered and want to ensure our maps remain up-to-date by capturing changes that inevitably take place. The combination of GPS reports from vehicles and aerial imagery will allow us to do so. Given that our maps will form the base for many ADAS safety and energy management applications, we have taken the appropriate steps to deliver a product to the industry that features a sound update strategy."
"Intermap´s comprehensive and accurate road data helps Waze complete portions of our maps in areas where our users don't travel so frequently," said Uri Levine, co-founder and president of Waze. "This partnership is a great example of two companies creating a win-win strategy that benefits end-customers who rely on accurate road data for their daily driving. In terms of Waze's overall strategy, this exchanging of map data with companies like Intermap is very much in line with the co-operative and community-based philosophy we support, and which we are replicating, worldwide."
For more information about Intermap automotive, visit www.intermap.com/automotive or visit www.waze.com to learn more about Waze.
About Intermap Technologies
Intermap (TSX: IMP.TO) is a preeminent digital mapping and geospatial solutions provider that has set the industry standard for creating uniform high-resolution 3D digital models of the earth's surface. The Company has proactively remapped entire countries and built uniform national databases, called NEXTMap®, consisting of affordably priced elevation data and geometric images of unprecedented accuracy. Demand for NEXTMap data is growing as new commercial applications emerge within the GIS, engineering, automotive, GPS maps, insurance risk assessment, oil and gas, hydrology, renewable energy, environmental planning, wireless communications, transportation, aviation, and 3D visualization markets.
Headquartered in Denver, Colorado, Intermap has offices in Australia, Calgary, Detroit, Jakarta, London, Munich, Ottawa, Prague, and Washington D.C. For more information, visit www.Intermap.com, www.mobile.AccuTerra.com, or www.AccuTerra.com.
NEXTMap® and AccuTerra® are registered trademarks of Intermap Technologies Corporation.
About Waze
Waze is a free mobile navigation application that allows drivers to build and use live maps, real-time traffic updates and turn-by-turn navigation to improve their daily commute. Waze also has a social element that gives drivers the ability to actively update one another on traffic, police traps, construction, speed cams and more - and because it's 100% user-generated, the more people who use waze, the better (and more fun) it gets!
To learn more about waze online, visit www.waze.com or @waze on Twitter.
Contacts
Intermap Technologies
Kevin Thomas, Vice President, Marketing
+1 303-708-0955
kthomas@intermap.com
Eric DesRoche, Senior Vice President, Automotive
+1 303-708-0955
edesroche@intermap.com
Waze
Catherine Burke, Sparkpr
+1 415-321-1882
catherine@sparkpr.com
Intermap Reader Advisory
Certain information provided in this news release constitutes forward-looking statements. The words "anticipate", "expect", "project", "estimate", "forecast" and similar expressions are intended to identify such forward-looking statements. Although Intermap believes that these statements are based on information and assumptions which are current, reasonable and complete, these statements are necessarily subject to a variety of known and unknown risks and uncertainties. You can find a discussion of such risks and uncertainties in our Annual Information Form and other securities filings. While the Company makes these forward-looking statements in good faith, should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual results may vary significantly from those expected. Accordingly, no assurances can be given that any of the events anticipated by the forward-looking statements will transpire or occur, or if any of them do so, what benefits that the Company will derive therefrom. All subsequent forward-looking statements, whether written or oral, attributable to Intermap or persons acting on its behalf are expressly qualified in their entirety by these cautionary statements. The forward-looking statements contained in this news release are made as at the date of this news release and the Company does not undertake any obligation to update publicly or to revise any of the forward-looking statements made herein, whether as a result of new information, future events or otherwise, except as may be required by applicable securities law.
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