AccuTerra enables enhanced outdoor GPS devices for the United States and Europe
Friday, December 12, 2008
DENVER - Intermap Technologies announced today that it has entered into a partnership agreement with Lowrance, a leader in outdoor navigation and wholly-owned brand of Navico Holding AS to offer AccuTerra™ maps for the Brand's enhanced outdoor GPS devices. Under the terms of the agreement, AccuTerra GPS maps will provide users with detailed roads, trails, terrain, topographic contours, points of interest, and land management maps.
“We're excited that Lowrance customers will benefit from the best GPS recreational maps on the market,” stated Michael Bullock, Intermap's vice president of consumer electronics. “AccuTerra maps provide users with a superb outdoor experience, much better than today's basemaps or enhanced content. As part of this agreement, European Lowrance users will benefit from Intermap's superior NEXTMap® Europe terrain data.”
Lowrance is dedicated to providing our customers with the most rewarding GPS user experiences possible,” said Navico President and CEO Jens-Thomas Pietralla. “High-quality AccuTerra map products allow us to further enhance our superior line of GPS devices and we are pleased to enter into this partnership with Intermap.”
AccuTerra GPS maps will be available for Lowrance customers on compatible products in 2009 with multiple variations to meet a wide variety of customer needs.
About Intermap Technologies
Intermap (TSX: IMP.TO, AIM: IMAP.L) is a preeminent digital mapping company creating uniform high-resolution 3D digital models of the earth's surface. The Company is proactively remapping entire countries and building uniform national databases, called NEXTMap®, consisting of affordably priced elevation data and geometric images of unprecedented accuracy. Demand for NEXTMap data is growing as new commercial applications emerge within the GIS, engineering, automotive, GPS maps, insurance risk assessment, oil and gas, hydrology, environmental planning, wireless communications, transportation, aviation, and 3D visualization markets.
Headquartered in Denver, Colorado, Intermap employs more than 850 people worldwide, with additional offices in Calgary, Detroit, Jakarta, London, Munich, Ottawa, Paris, Prague, and Washington D.C. For more information, visit www.Intermap.com.
NEXTMap® and AccuTerra™ is a registered trademark of Intermap Technologies Corporation
About Navico and Lowrance
The Lowrance® brand is wholly owned by Navico Holding AS, a privately held, international electronics company. A leader in outdoor recreational GPS electronics and currently the world's largest marine electronics manufacturer, Navico is the parent company to five well-established brands: B&G®, Eagle®, Lowrance®, Northstar® and Simrad®. www.navico.com - www.lowrance.com
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